As of August 1, 2025, Christoph Alexander Fitz will be appointed as the new Managing Director of DAF Trucks Deutschland GmbH. He succeeds Willem van Sambeek, who will move within the company to the parent company DAF Trucks N.V. in Eindhoven. The new appointment marks a strategic step for DAF in the important German market, which plays a central role for the truck manufacturer.
Fitz has over two decades of experience in the commercial vehicle industry. His career began
in 2004 at Daimler AG, where he worked as a regional sales manager for Mercedes-Benz trucks in Germany. He then led central sales and development areas at Daimler India in Chennai for several years. After returning to Germany, he took on leadership roles at Mitsubishi FUSO Trucks within the Daimler Trucks Group in 2015. In 2021, he switched to the industrial printing machine sector and became a board member at Kornit Digital Europe. He then returned to the commercial
vehicle industry, where he most recently served as managing director of Volvo Trucks Deutschland.
The trained industrial engineer holds a degree from the University of Applied Sciences for Technology and Economics in Berlin and a master's degree in marketing from the University of Westminster in London.
Bart Bosmans, board member of DAF Trucks N.V. responsible for marketing and sales, thanked the outgoing managing director Willem van Sambeek for his commitment and announced that further information about his new role
in Eindhoven will follow at a later date. At the same time, he extended his best wishes to the new managing director Fitz for the upcoming task.
DAF Trucks N.V. is a subsidiary of the American technology corporation PACCAR Inc. The company produces light, medium, and heavy trucks and offers comprehensive services, financing solutions, and spare parts supply for commercial freight transport with its brands PACCAR Financial and PACCAR Parts. The German subsidiary is an important component of the
