In the cities Biedenkopf (Hesse), Meschede (North Rhine-Westphalia) and Pinneberg (Schleswig-Holstein), the Cologne franchise chain Premio has now opened a new branch in each case. The three new branches are existing businesses that Premio is taking over. The operations are to be embedded in the structures of the service provider and to align themselves with topics
such as digitalization, mobility transition and fleet service.
Premio Biedenkopf
The branch in Biedenkopf will in the future be run by Jens Pleyer. The operation, once known as “Gummi Fischer,” expands its service offering under Jens Pleyer. In addition to classic tire and car service, there are now also HU/AU, diagnostic technology, and services for vans
and light commercial vehicles included in the portfolio. Jens Pleyer already runs the Dautphetal site.
Premio Meschede
For the Meschede site, a long-idled operation has been revived. For this, a completely new team has been assembled. It is led by Steffen Lippold. He positions the new Premio branch with a focus on motorhomes, commercial fleets and
comprehensive services. The new owner brings over 30 years of professional experience with him.
Premio Pinneberg
Under the new name “Autozentrum Lewes GmbH” the automotive master technician Pascal Lewes takes over a site that previously belonged to the Reifen-Meyenburg Group. This branch is intended, alongside classic tire and car service, to focus mainly on the servicing
